Stop the Loss

We are pleased to announce the launch of our Stop the Loss campaign, a new initiative dedicated to suicide prevention and mental health.

Our mission is to prevent suicide by encouraging open dialogue, timely support, and an increasing understanding of mental health.

We aim to achieve this by:

• Supporting specific targeted campaigns that reach people where they are, such as in racing events, educational settings, and other communal spaces.

• Providing training resources for financial institutions, and signposting to other services, in one accessible place.

By promoting conversation and offering quick access to resources and practical support, Stop the Loss seeks to help individuals and institutions to act and prevent crises before they occur, saving lives.

Current campaigns

Race to Save Lives

We’re delighted to be partnering with Race to Save Lives so we can race to raise awareness of mental health and suicide prevention - the biggest killer of young men in the UK.

Elephant in the Room

We are also excited to be partnering with the Elephant in the Room movement to get the first herd of elephants into the UK.